ICORP GROUP
Hotel, Wellness & Customer Experience
Hotel & Wellness, Service Design, Customer Experience and Quality Management
One Project, Multiple Business Units: When to Choose Integrated Business Solutions
Many corporate projects do not end in one service range. For example, new spaces may include both design, construction, equipment, product launch, stock and distribution to multiple agencies. If each section is managed separately, the number of coordination points and risks from non-conform data will increase.
Wellness Space Development: Start With Concept, Function or Customer Experience?
The common question at the start of a Wellness project is to begin with Concept, Function or Customer Experience. First, the practical answer is that all three parts should be placed together from the beginning.
A Quality Management Mindset for Hospitality: Service Standards Beyond Individuals
Good service should be repeated regularly. Not depending on what customer is meeting with the employees on a day, Quality Management Mindset helps to change “good service intention” into a system that the team understands and develops continuously.
Wellness Customer Journeys: What to Design From Booking to Completion
Wellness experience does not start when customers enter the service room, but start before they decide to book and continue after customers leave the site. The Journey design allows the brand to communicate sensational and standardly.
Hotel Service Design by Target Segment: Different Guests, Different Experiences
Beautiful hotels may not be a hotel that meets the customer's needs. If the service model, space and experience are not designed by a clear target group.
How to Write a Project Brief for a Hotel & Wellness Project
The Hotel & Wellness project, starting with the word “I want to look relaxed and premium,” is not enough for the Project team because these words need to be converted into Target Segment, Service, Space and Experience that can be captured.
Wellness Experience Design: Connecting Space, Service and Customer Experience
Wellness is not due to the decoration of a beautiful space or just adding health services, but due to the design experience, the entire user path to follow.
